Alex Cooper is pulling back the curtain on how she grew her Call Her Daddy podcast into a multi-million dollar media empire in her upcoming docuseries Call Her Alex.
Hulu released a trailer for the two-part series Thursday. In it, Cooper explains how her upbringing inspired an entrepreneurial spirit that she took with her into adulthood.
“I was fortunate to grow up in a household where it was normalized to speak your mind,” she says. “Playing sports and making videos in my basement, those were the two things I really loved.”
When an accident takes Division I soccer away from her, she finds herself driven to find her new purpose, ultimately resulting in her hit podcast Call Her Daddy. The trailer teases details about the podcast’s early days at Barstool and Cooper’s six-year journey to where she is today.
Cooper has had huge success in the podcasting space. She initially launched Call Her Daddy in 2018, alongside her then co-host Sofia Franklyn, with Barstool Sports before signing a huge deal, thought to be worth around $60M, with Spotify in 2021. The podcast exploded becoming second only to The Joe Rogan Experience in the podcast charts, before she moved to SiriusX, in a deal valued around $120M, last year.
Watch the trailer above. Call Her Alex will launch on June 10 following its debut at Tribeca Festival on June 8.
