Alison Wonderland releases her anthemic new single “Down The Line”

It’s not unusual for artists to launch vinyl exclusives, as Alison Wonderland did with “Down the Line” on the vinyl of her newest album, Loner. Fortunately, the only is now out there on DSPs and is out immediately with a brand new music video.

The official video for the monitor follows the misadventures of a trio of motivational audio system – acolytes of a fictional “Down The Line” motion, helmed by Alison – as they attempt to encourage a lackluster crowd. It was directed by Alison’s frequent collaborator, Prad Sen (The Avalanches), and produced by Fiona Dunn.

“We’d like the darkish instances with the intention to get to the sunshine,” explains Alison Wonderland. “We’d like that have to know that it’s going to be okay sooner or later. The monitor is me acknowledging that I used to be alone throughout a tough time however knew that I used to be going to get by it and be okay, down the road. We’re all going by a darkish time proper now, and generally we must be reminded that it’s going to be okay. It doesn’t matter what occurs, we will likely be okay.”

Watch the video beneath.

Photograph by Simoly G