One other daytime fixture, Dr. Phil McGraw, is leaving after greater than 20 years as one in all tv’s hottest discuss present hosts. His syndicated daytime present, Dr. Phil, will finish its run with unique episodes with the present 2022-2023 tv season, the present’s twenty first.
McGraw’s determination comes as his most up-to-date contract is coming to an finish. Dr. Phil beforehand obtained a five-season renewal in 2018 as a part of a mega deal extension with CBS Tv Distribution, taking it via its twenty first season.
It’s been a transformational yr within the more and more difficult daytime discuss present panorama, with stalwarts The Ellen DeGeneres Present, The Wendy Williams Present, Maury, Dr. Oz in addition to The Actual all ending throughout the previous 12 months.
CBS Media Ventures will supply stations library episodes of Dr. Phil for the 2023-2024 season and past. They may embrace new content material similar to wrap-arounds and intros by McGraw, in addition to visitor updates.
I hear the distributor is aiming to maintain Dr. Phil’s prime time durations for the repeats on the similar or related worth, which is going through some preliminary resistance from stations. CBS Media Ventures did this efficiently with Decide Judy after the 2021 finish of the hit court docket present. Repeats are airing in the identical time durations in most main markets, with Decide Judy because the #4 most watched syndicated program at the moment, with little or no scores erosion.
McGraw started his TV profession on The Oprah Winfrey Present within the late ’90s earlier than headlining his personal spinoff, produced by Winfrey’s Harpo Studios. Launching in September 2002, Dr. Phil was an prompt hit, second in scores solely to Oprah. Following Winfrey’s departure from daytime in 2011, Dr. Phil took the crown as probably the most watched daytime syndicated discuss present, which it stored for the previous decade, solely not too long ago slipping to No.2 behind Stay With Kelly & Ryan.
“I’ve been blessed with over 25 great years in daytime tv,” McGraw mentioned. “With this present, now we have helped hundreds of visitors and hundreds of thousands of viewers via every little thing from dependancy and marriage to psychological wellness and elevating kids. This has been an unbelievable chapter of my life and profession, however whereas I’m shifting on from daytime, there’s a lot extra I want to do.”
With two different daytime syndicated reveals government produced by McGraw, The Docs and Day by day Mail TV, canceled final yr, his determination to finish Dr. Phil marks a last exit from daytime for the favored TV persona who, alongside his daytime profession, has been constructing a observe document in primetime, government producing two back-to-back profitable CBS drama sequence, Bull and freshman So Assist Me Todd.
Within the instant future, McGraw plans to give attention to primetime programming with a brand new partnership, slated for an early 2024 launch.
“I’m compelled to interact with a broader viewers as a result of I’ve grave issues for the American household, and I’m decided to assist restore a readability of function in addition to our core values,” he mentioned.
Throughout its run, Dr. Phil, that includes McGraw tackling a special matter on every present and providing recommendation to his visitors, has obtained 31 Emmy nominations and gained 5 PRISM Awards for the correct depiction of drug, alcohol and tobacco abuse and dependancy, in addition to a MADD (Moms Towards Drunk Drivers) Media Award.
“Phil is a valued accomplice and member of the CBS/King World household, and whereas his present could also be ending after 21 years, I’m completely happy to say our relationship is just not,” mentioned Steve LoCascio, president of CBS Media Ventures. “Phil modified the daytime panorama because the drive behind one of the vital standard discuss reveals ever on daytime TV — We plan to be within the Dr. Phil enterprise with the library for years to return and welcome alternatives to work collectively sooner or later.”
