Google’s Sajith Sivanandan has been named EVP and Head of Indian streaming service Disney+ Hotstar.
Sivanandan will lead the service’s general enterprise operation and have direct oversight of strategic enterprise focuses and future progress plans. He’ll additionally work carefully with Disney managers in native territories and the Disney+ workforce within the U.S. Disney+ Hotstar, which got here into being in 2019 when Disney purchased Fox’s leisure property, has rapidly grow to be India’s greatest streaming service by subscriber numbers.
Sivanandan tackle his function in October with a twin reporting line to Rebecca Campbell, chairman of Disney’s worldwide content material and operations group and Ok Madhavan, who’s Nation Supervisor for The Walt Disney Firm India and President of Disney+ Hotstar mother or father Disney Star, which homes the entire Mouse Home’s native operations.
He joins from Google, the place he spent almost 15 years — most not too long ago as Managing Director and Enterprise Head of Google Pay. Nevertheless, he’s no stranger to content material and broadcast companies, having begun his profession with Star TV in India within the late Nineties, managing North India for Channel V.
“His deep expertise within the area, mixed along with his sturdy management and enterprise administration abilities will enormously profit Disney+ Hotstar because the platform embarks on its subsequent section of progress,” mentioned Campbell.
“After witnessing fast progress lately, the OTT market in India has entered a transformational section which requires an ingenious strategy to the style through which we innovate for progress. Sajith’s wealth of expertise that he has gained through the years makes him the perfect individual to guide Disney+ Hotstar on this journey,” added Madhavan.
