H.E.R. is teaming up with ESPN in the course of the 2023 NBA Playoffs.
“The Journey,” a brand new, unreleased music by H.E.R. and songwriter Diane Warren, can be featured inside varied in-game ESPN manufacturing parts all through the channel’s NBA Playoffs protection, beginning Saturday (April 15).
The artist will assist to “inform the story of the 16 groups starting ‘The Journey’ by the NBA Playoffs Introduced by Google Pixel,” in keeping with a press launch from ESPN.
One other unreleased H.E.R. music, “Glory,” can even be heard on ESPN, in addition to “We Going Loopy,” DJ Khaled’s collab with the singer.
“As an NBA fan, I’m so grateful to be a part of this 12 months’s ‘Journey’ to the NBA Finals,” H.E.R. mentioned in an announcement.
“The NBA common season is one lengthy journey, and you then get to the NBA Playoffs, which is a journey of its personal,” ESPN vp, manufacturing Tim Corrigan mentioned. “All 16 groups have their very own paths to carrying out their aim of an NBA Championship. And, because the music says, ‘it’s a hell of a journey.’ We’re honored that H.E.R selected to staff up with ESPN to assist introduce this music to the world. It’s one other nice instance of what we are able to do on the intersection of sports activities and music.”
No official debut date for the music has been introduced, however “The Journey” is about to be launched “quickly” by RCA Data.
Although they’re now collaborators, H.E.R. and Warren competed within the Oscar race for greatest unique music two years in the past. H.E.R.’s “Battle for You” from Judas and the Black Messiah (which she co-wrote with Dernst Emile II and Tiara Thomas), received the award, beating Warren’s “Io Sì (Seen)” from The Life Forward (which she co-wrote with Laura Pausini).