Chanel 25 campaign: Margot Robbie and Kylie Minogue unite for new Chanel campaign with a special twist for the Aussie singer’s fans

Two Aussie icons – Margot Robbie and pop icon Kylie Minogue – have united for a special new Chanel 25 campaign.

The campaign is promoting the fashion house’s range of Chanel 25 bags, which retail upwards of $10,000, with actress Robbie, 35, being a Chanel ambassador since 2018. 

The new campaign sees the Wuthering Heights star re-enact Minogue’s iconic Come Into My World video clip and it’s even directed by Michel Gondry, who directed the actual music video.

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The Chanel campaign pays homage to the 57-year-old’s track, which was released 25 years ago in 2001, with the catchy track playing as the music. 

Minogue makes a brief appearance in the campaign and can be seen singing outside a window as Robbie walks down the steps onto the street, wearing a Chanel beige and gold jacket and the new 25 handbag.

Throughout the clip, Robbie can be seen carrying various colours of the bag and seen multiple times; just like Minogue in her music video.

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Minogue shared the clip on her socials and captioned it: “Chanel! Margot! Michel! Me 🙃😉 What an experience bringing back all of the ‘Come Into My World’ music video feels! 💓💓💓 #Chanel25.”

Chanel shared a video of the campaign on Instagram and wrote: “The CHANEL 25 campaign unfolds as a contemporary take on Kylie Minogue’s video “Come Into My World”.

“The pop icon herself makes a special appearance in the film, 25 years after the release of her track.”

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On the weekend, Minogue made headlines after she performed at packaging billionaire Anthony Pratt’s backyard party in Melbourne.

Robbie meanwhile, who is based in the US, is celebrating the release and success of Wuthering Heights at the box office, which she stars in alongside Aussie actor Jacob Elordi.

Kylie Minogue’s eras: In Pictures

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