Picture Supply: Getty / Gregory Shamus
Rihanna’s halftime efficiency on the Tremendous Bowl on Feb. 12 was unparalleled. Along with delivering a medley of her biggest hits, the singer and entrepreneur used the second to announce her second being pregnant, subsequently making historical past as the primary pregnant halftime present performer. From the primary few chords of “B*tch Higher Have My Cash” to the swelling crescendo of “Diamonds,” Rihanna placed on an unforgettable present — however did she do all of it free of charge?
Do Tremendous Bowl Halftime Performers Get Paid?
“The NFL covers all prices related to the present and the performers are paid union scale,” an NFL spokesperson instructed POPSUGAR. “This isn’t an look price however the artists are certainly paid union scale.”
Per NFL coverage, the league doesn’t pay performers an look price, however they do pay artists union scale: a minimal fee decided by the actor’s union. This quantity, dictated by the Display Actors Guild, averages to about $1,030 per day, in line with Newsweek. For dancers, the quantity is within the vary of $788 to $1,030 per day and $607 a day for rehearsals.
As such, the profession milestone seems to be sufficient with out further fee. Current halftime acts embody Eminem, Dr. Dre. Snoop Dogg, Kendrick Lamar, and Mary J. Blige in 2022 and The Weeknd, Shakira, and Jennifer Lopez in years prior. Different main names to take the stage embody Beyoncé, Woman Gaga, Coldplay, Justin Timberlake, Lenny Kravitz, Katy Perry, and Bruce Springsteen.
Who Covers the Tremendous Bowl Halftime Present Prices?
The league doesn’t provide an look price, however it’s customary for the NFL to cowl bills for the halftime present inside a specified finances. “We don’t pay the artists,” an NFL spokesperson instructed Forbes in 2016. “We cowl bills and manufacturing prices.”
Some performers will even make investments their very own cash to make their time on the sphere as memorable as attainable. Billboard stories that in 2021, The Weeknd spent $7 million perfecting his personal halftime present.
Whereas Rihanna didn’t use her time on the sphere to announce her ninth album, she did rating herself main factors for one of the crucial beautiful being pregnant reveals on stay TV. “If you change into a mother, there’s one thing that simply occurs the place you are feeling like you’ll be able to tackle something and do something,” she mentioned in a press convention earlier this month, including that turning into a mother helped her face her worry of performing on the Tremendous Bowl. “As scary as that was, as a result of I have never been on stage in seven years, there’s one thing exhilarating concerning the problem of all of it.”
