While most of Broadway saw box office slips last week, new arrival Mamma Mia! got off to a fine start: The musical revival sold out its first preview at the Winter Garden Theatre, grossing $261,796.
The limited six-month engagement of the ABBA musical marks the return of one of Broadway’s longest-running shows (the ninth-longest, to be exact). The original 2001 production played for a record-breaking 14 years and 5,773 performances at the Winter Garden and then at the Broadhurst Theatre.
You know the story: “On the eve of her wedding, a daughter’s quest to discover the identity of her father brings three men from her mother’s past back to the island they had last visited decades ago.” The Benny Andersson & Björn Ulvaeus score includes “Dancing Queen,” “The Winner Takes It All,” “Money, Money, Money,” and “Take a Chance on Me.”
Opening night is Thursday, August 14. The engagement runs through February 1, 2026.
Mamma Mia! wasn’t the only sell-out for the week ending August 3: Hamilton, John Proctor is the Villain, Just In Time, Maybe Happy Ending, The Outsiders and Wicked filled all their seats. Coming close, with attendance at 95% or more of capacity, were & Juliet, Aladdin, Buena Vista Social Club, Death Becomes Her, Hadestown, Moulin Rouge!, Oh, Mary!, Purpose, The Book of Mormon and The Lion King.
Most shows – 21 of 28 – saw at least some box office drops as New York hits the dog days of August. Aladdin was down by $178,270 from the previous week to a still-impressive $1,432,616. The Lion King slipped $122,811 to a still-huge $2,201,502, coming in third for the week’s biggest earners behind Wicked ($2,344,841) and Hamilton ($2,231,399).
In addition to Aladdin, last week’s million-dollar club included Buena Vista Social Club ($1,432,616), Death Becomes Her ($1,393,417), Harry Potter and the Cursed Child ($1,205,033), Just In Time ($1,321,510), Maybe Happy Ending ($1,401,674), MJ ($1,292,623), Oh, Mary! ($1,112,432) and The Outsiders ($1,231,912).
Just In Time, the Bobby Darin bio-musical starring Jonathan Groff, was the street’s priciest option, with an average ticket price of $231.84, followed by Hamilton at $207.65. Average ticket price for all 28 shows was $126.86.
Still struggling were Call Me Izzy, the Jean Smart solo show, filling about 56% of seats at Studio 54, and Gypsy, at about 67% of capacity at the Majestic.
In all, the 28 productions on the boards last week grossed $30,062,727, a drop of about 5% from the previous week and 4% from last year at this time. Total attendance was 236,981, down 4% from the previous week and 1% year-to-year.
Season to date, Broadway, in the 10th week of the 2025-26 season, has grossed $371,261,619, up about 10% over last year at this time, with total attendance of 2,867,818 up 7%.
All figures courtesy of The Broadway League. For more box office information visit the League’s website.
